30414 Emma's Magical Box was a 67 piece Friends promotional set with 1 mini-doll figure released in 2021. This set was a free promotion item in LEGO stores and LEGO.com online with qualified purchases.
LEGO Friends sets are designed to appeal to girls and were introduced in 2012. The Friends theme includes mini-doll figures, which are around the same size of minifigures but are more realistic. LEGO Friends pieces are fully compatible with all LEGO System bricks and sets include pieces in pink and purple color schemes and depict scenes from suburban life set in the fictional town of Heartlake City.
